Collareta Cycling started with a goal of being a different kind of bike shop. In an area saturated with generic bike shops, we felt that there was a part of the business that had been lost. Much like the restaurant world, were fast food and restaurant chains dominate the food offering, and the truly rich restaurant experiences are few and far between; that is the case for the bike shops, especially in our greater Miami-Ft. Lauderdale area. The individuality and service quality of the business had been lost, this in-turn had modified the behavior of the customers to think of the bike shop as their jiffy-lube, in-and-out type of establishment. However, we remain focused in our goal of being a different kind of shop. We strive to make the bike-shop experience rich again for as many cyclists as we can possibly find. Sometimes that means turning down certain types of jobs, but mainly that means, providing not only quality service, but also going the extra mile in the choice of partners and product offering.
What are we about?
We think of cycling as an enriching experience for all that participate in it at any level. Especially today, in a world more focused in environmentalism, inclusion, and well-being. Cycling has always been more than a sport; it has been a cultural part of so many people around the world. Cycling is full of stories of how a simple machine like a bicycle has improve the lives of so many people that is hard to even quantify or express the positive impact it has had and continues to have in the world. That is why we try to bring our customers the best of that world, starting with our strive to work with brands that have a story to tell behind their product offering. Brands that are not another factory churning out happy-meal type of products that are consumer items that in a year (or maybe even less time) would be thrown out or discarded. Our goal is to work with brands that bring value and enrich people’s lives by every use of their products. We pair that with the best customer service and partnership we can possibly offer our customers. It is important for us to know your story, learn what drives you to ride, listen to where and with who you want to ride, so that we can offer you the best bike solution out there. Whether this is a new road, gravel, MTB, randonneur, or cruiser bicycle; to the right accessory, training aid, or apparel to accomplish your goals and improve your experience.